2017年4月13日星期四

12 kinds of new LED technology and application which is your food it


LED industry, "price war" is becoming increasingly fierce, how to find a way out of business? This forces us to do some technical thinking. Summary of 12 kinds of new LED technology and application to see which is your food?

Can be completely covered with the visible wavelength "standard LED"

Japan Industrial Technology Research Institute announced that with the Nichia Chemical Industry jointly developed to cover the entire visible light range of LED light source. The two agencies use a plurality of LED elements with different center wavelengths and a variety of fluorescent materials to develop a light source with sufficient light intensity over the entire visible range (380nm ~ 720nm). Since this light source can be used as a standard light source for evaluating solid element lighting fixtures, the results of this development are named "standard LEDs". It was revealed that there was no standard light source that could be used for high-precision spectroscopic measurements of solid element lighting fixtures and covered the entire visible range.

In view of the use of the "standard LED" at the LED manufacturing and development site, high-precision characterization of solid element lighting fixtures can be made and is expected to contribute to accelerating product development and improving performance. In this regard, Nichia Chemical Industry said that since then will promote the "standard LED" production ready. Japan Industrial Research Institute, said it will further improve the "standard LED" in the development of the spectrum of precision measurement technology used to study the development of surface light source and ultraviolet light and infrared light range of light source evaluation technology.

Single layered columnar LEDs produce a single pixel white light

Production of white LED, not using white phosphor (phosphor) coating coated on the monochrome LED, is the red, green and blue LED mixed together? Researchers at the University of Taiwan do not think that they are developing a technology that produces a single pixel (pix) of white light from a single tiered-column LED. The basic concept is that quantumwells are embedded in gallium nitride (GaN) and indium gallium nitride (In GaN) nano-rods grown on the same substrate.


According to the researchers, those LED arrays are based on organometallic chemical vapor deposition (MOCVD) pulse growth method, can achieve better than the use of traditional process technology luminescence performance. They have grown in multi-section nanocolumns with different cross-sectional sizes to develop a wider range of emission spectra compared to single nanocolumns, Exempt white light from the phosphor. At the same time, the research team is also developing the surface plasma to enhance the luminous, improve efficiency and avoid the damping effect (droopeffect), and by increasing the bandwidth of the transmission of visible high-speed communication.

Newly designed polymer OLED lighting products


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UV LED technology solar charging water purification device

Lund University Water Resources Engineering Professor Kenneth? "At present, 750 million people worldwide are unable to obtain clean water and provide a huge challenge for safe drinking water and one of the most important goals of mankind." In view of this, he was co-founded with an engineer in 2013 Of the environmental company Watersprint, and developed a use of solar charging and UV LED technology, water purification equipment, the equipment provided by the clean water far more than the smart grid can cover the area.

It is understood that the technology is through UV LED technology and intelligent software and Wi-Fi combination to purify water quality. The 12 volt system is very effective and can be run in a single solar panel. Solar cells can also be self-charging, so the portable device can also be used in rural areas without electricity. This compact and portable solar cell station has been housed in rural areas of Bangladesh. Last year in October has installed the first water purification device, there are nine water purification equipment has been delivered to the Bangladesh project.

Apple VR head or will use micro LED display

Last May, Apple acquired the mini-LED display technology industry leader in the LuxVue company, the outside world generally believe that LuxVue will achieve a breakthrough in the display technology. Apple will be how to use this technology has become a topic of public relish, but the current position is no clue. Apple has announced that the 2017 iPhone mobile phone screen supply chain will be replaced by OLED, AppleWatch screen also changed to the use of OLED. Micro LED display in the Apple Empire's territory where, no doubt even more complicated and confusing.


It is speculated that the micro-LED technology is likely to be used for "direct-type display", including applications in the field of enhanced reality and virtual reality, such as head show. EXALOS CEO said that for the next generation of display, micro-LED will be to improve the performance and brightness of the key components. LED micro-display is ideal for use is to wear systems, because the LED mini-display has a small footprint, low energy consumption, high contrast and high brightness characteristics. Although the current advanced technology into the fans, but in the near future, will appear in a consumer version and professional version of the product.

Ski suit with 7,000 Philips LED decorative lights

In a recent video, a team of skiers dressed in 7,000 LED lights decorated clothing, from the color spotlight under the slope of the slide, it was directed, this is the high-tech lighting to the gorgeous skiing. It is reported that this 12-minute micro-film shot in British Columbia and Alaska Golden Alps resort. In order to illuminate the entire huge mountain slope, the staff used eight 4000-watt headlamps and other small lights. Using unmanned aerial vehicles and fixed camera photographed the skiers slide down from the scene.

In fact, this is a micro-film to promote Philips Ambilight TV. Among them, each piece of golf shoes on the ski dress are sewn thousands of LED lights, this fabric is waterproof material and connect the candy-sized battery. The film's film took five weeks, costing £ 9,000, at minus 15 degrees Fahrenheit. Although the cost is not small, but Philips hopes in this way to promote its overflow color stream TV lighting technology superiority, and to show the world how to completely change the human experience.

Silicon Substrate Project won the National Technology Invention Award

It is understood that the current international LED lighting technology line a total of three: sapphire substrate, silicon carbide substrate and silicon substrate gallium nitride-based LED technology ("silicon substrate LED technology") line. The first two routes are called the industry's mainstream technical route and the "nobility" route, the core invention patents were Japan, the United States monopoly. Silicon substrate LED technology is the meaning of the birth of a new path, so that China has the third international LED lighting technology line to a new light source of the posture breakthrough barriers to get rid of patent disputes.

Preparation of high light efficiency on the silicon gan-based LED, has always been the goal of academic efforts. However, due to silicon and gan huge lattice mismatch and thermal mismatch caused by the epitaxial film cracking, poor crystal quality, and substrate opacity caused by low efficiency of light and other issues have long been resolved, the silicon substrate gan-based LED route Almost sentenced to "death". In fact, as early as 30 years ago, the United States IBM in the development of silicon substrate LED technology, but "halfway" announced to give up. Chinese researchers are in this situation to the technology "pick up". After thousands of experiments, continuous technical research, since 2003, the R & D team has finally made a breakthrough, thus developing a silicon substrate gallium nitride-based LED materials and device technology.

American Museum of Art installs transformational lighting fixtures

In 2016, American tourists will soon be able to visit the Brandy River Museum in the new lighting device. According to reports, in order to enhance the visitors experience, the museum's all six pavilions will be installed on the new energy-saving LED lighting tracking lighting system. Lighting is a key factor in creating a pavilion atmosphere in welcoming and delivering the best viewing of artwork. The new LED lighting system will help to improve the flexibility of the different works of art in the exhibitions of the Brandy River Museum, including the classic paintings by the Wise artist family and the American painter Winslow Holmes Slim paper works.

It is said that the new LED lighting system can significantly improve the brightness of light, and even let visitors like the first time to see these paintings. With the LED lights to provide better color reproduction, visitors can really appreciate the subtleties of each art and color range. In addition, this lamp also helps to significantly reduce energy consumption, can help the museum to reduce carbon emissions. The entire lighting project work from January 4 to mid-March this year. This transformative project is funded by CrystalTrust. With this subsidy, the museum will also create a new voice navigation system.

Chinese students design LED lights two - way lane model

Recently, by a Huizhou high school students invented to create LED lights two-way lane model, by virtue of creativity as the school science and technology festival star. In this design, the use of a few LED lights instead of double yellow line to distinguish between the two sides of the opposite direction of travel, making the peak period can be free to control the width of both sides of the reverse road, so as to make full use of road resources. The model has a total of six lanes, the middle two lanes with three LED lights separate. Under normal circumstances, the middle of the LED light source to open, two-way each three lanes. During the peak period, the reverse lane lane becomes part of the positive crowded lane by widening the crowded road by increasing the load capacity of the forward lane.

According to reports, the lane, the first lane on the side of the lantern lights up, through the signs to remind the driver as soon as possible, will be close to the original double yellow line of the road empty, after a period of time, the original center of the light Close, let the crowded road vehicle lane into the empty lane. The school general technical teacher said that the students with very little cost of transformation to replace the huge amount of capital investment, to achieve road widening and re-planning to ease the peak of the road congestion problem. And praised the design is very creative, theoretically feasible.

Plant plant cantaloupe yield up to 8 times the greenhouse

Changhua University, Department of Molecular Biotechnology, teachers and students, research and development plant plants to LED light source technology with environmental temperature control, try to grow all kinds of vegetables and fruits. And recently announced the results: the plant plant cultivation of melon, tomato and other crops, which planted out of the melon juicy and sweet and high yield of up to 8 times the greenhouse planting. Da Ye University President said that the future hope to transfer technology to farmers, to create new agriculture, while the school also for each crop growth characteristics of research and development, and LED as a light source, cost savings.

Associate Professor, Department of Molecular Bioscience and Biology, said that the cantaloupe is traditionally cultivated in the form of open-air or greenhouse, although skilled, but not affected by the weather can not be produced throughout the year, with more melon pests and diseases, good quality, more pesticide residues Problem, so try planting with plant plant. The use of LED light source technology with environmental temperature control, out of the cantaloupe not only completely without pesticides, each average weight can reach more than 2 kg, sugar 16 degrees or more, one can keep three fruits, plant life can reach 1 year, Can be harvested 5 consecutive.

Intelligent ceiling fan support for Apple HomeKit protocol

Recently, HunterFan company in the CES launched two smart ceiling fans, in addition to control through the smart phone, but also support Apple's HomeKit protocol. These two intelligent doors, which are named Symphony and Signal, respectively, support Wi-Fi connectivity and HomeKit platform, through the Sir Sir voice assistant voice control. In addition to App remote control, but also through the HomeKit geographical fence or scene

In addition, these two products can also be supported with other HomeKit platform intelligent home products integration, including thermostats, including intelligent home complete control platform. For example, when the smoke detector detects the smoke, the ceiling fan will automatically start to help air circulation, and activate the built-in LED lighting system. It is reported that Symphony and Signal are 54 inches in diameter, built-in high-quality motor and LED lighting.

Both with an alarm clock and a smart "pad"

This is a practical and interesting invention of the application, called Ruggie's "alarm clock pad", when the foot pedal pad, the mat on the light will be lit up as a night light to use, and show the current time. After 20 seconds, the light will turn off automatically. With this feature, at night when the toilet on the foot pad, you can provide a weak lighting. At the same time, for most people worry about the bed, the mat will be issued a cry, only really sit up, and feet on the mat on the foot three seconds to stop.
A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .

How to buy LED downlight, brief led downlight optional points

Simple and clear that the LED downlight is actually the daily life of household lighting (bedroom, living room, balcony, etc.), but its light is no longer a traditional energy-saving light bulbs, but the use of LED light source lighting, LED downlight The choice is no longer like the traditional energy-saving lamps (incandescent) so simple, so consider the factors are different, then, how do we buy LED downlight?

LED Downlight Optional Point 1: Radiator.
Cooling speed determines the LED downlight light attenuation degree and the length of life, the radiator is too small will make high temperature accumulation in the light source, and the lamp beads for a long time in the high temperature work, light failure soon, the service life is also very Short, so the choice of LED downlight, it is recommended that you choose the best shell made of aluminum, because the aluminum heat dissipation coefficient is relatively high, heat is also relatively fast, to ensure that LED downlight normal lighting.
LED Downlight Optional Point 2: Drive Power.
Drive power, also known as transformers, transformer quality also determines the life of the whole lamp, lamp beads used more than 50000 hours no problem, but if the transformer is broken, the whole light will not light up. Transformer within the use of electronic components, the design determines the efficiency of the transformer, power factor, stability, temperature rise, life, so the purchase of LED downlight, it is recommended that you choose the best voltage drive, so you can guarantee Output current and voltage stability, and thus ensure that LED downlight in the use of the process of security and stability.
LED downlight optional points 3: light beads quality.
Buy LED downlight In addition to the need to consider its material and drive power, the focus must also consider the quality of its lamp beads, lamp quality to determine the lighting effect of the lamp, packaging technology affect the quality of light beads, heat and other key factors. Currently on the market sales of LED lamp beads chip with domestic and imported, generally different brands, the price difference between the larger lighting effects are also recommended that you carefully enough to buy.

Ps: Recently someone asked the difference between the lamp and the spotlight.

A: Under normal circumstances, downlight is used as a general lighting, it requires the provision of ambient light can be. Downlight means light down the light. Spotlight is to provide local lighting, it requires the provision of local range of light, for close-up lighting, increase the light protruding an object or object parts (common shopping malls, clothing stores, mobile stores, etc.). In general, many home decoration, the living room with a small size of the downlight, the role is generally used as a wall washer, increase the brightness of the living room wall, corridor or aisle balcony, etc., with a downlight is for ordinary lighting.

 Real Green Lighting Company Limited
A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .

LED lights and potted romantic encounter

Most of us like to elaborate their own small room, or in their own desk to buy some gadgets, like picture frames, potted plants, sculpture, mascot God horse. The The

A room can not be the most lacking in addition to tables and chairs should be the light, and through the ages, the lamps continue to evolve, and now has entered the era of LED light source. The The

When the LED lights and ancient and traditional potted art romantic encounter, the wonderful chemical reaction inevitably occurred. The The

Like this LED pottery lamp should be able to give you the space to bring a trace of spring breath

DIY potted lamp

A fresh table lamp, you can set off the desktop clean and tidy; a pot of beautiful pots can not only make the room to increase the vitality, the mood also changed it. If the two together, will not produce more magical effect. For example, there is a table called Grasslamp (grass lamp) will be combined into the lamp.
Grasslamp's team is not only the idea of potting and feathers, and the pots in the lamp are much simpler. The designer did not put the soil inside, but only water, plants and LED lights. The lamp is an oval structure with a sink inside, a seed in the sink, a water, a lid, and a period of time after which the seeds are germinated.

After the green plants grow up, you can use the lamp, turn on the lights, light through the water refraction, and reflected in the green plants, will appear soft and vibrant. More importantly, this design does not have to worry about dirty your hands and desktops, and, as if really the sun under the green grass moved to the table.

This unique combination of water and light is likely to become a trend. Plant leaves or flowers of different colors, you can change from the base light bulb shot up the color of the light, so that the entire lamp to produce a different atmosphere. Using LED lights, but also the use of its intelligent mode to control the intensity of light.

Light potted

The pot of light does not mean that the plant will glow, but the LED luminescence system installed in the pot, near the wall to project a variety of shapes of light, flowers, plants and insects.
Alternative plants light potted plants can be decorated as avant-garde and experimental lighting.

There is no window in the house.

In the room without a balcony do not want to kind of potted plants how to do? Germany's creative design studio WeLove Eames to design a potted, not, is a lamp. The product, called Mygdal Plantlamp, combines potted plants with a lamp to provide green light for the photosynthesis in the lamp and in the lamp.

Mygdal Plantlamp is divided into hanging lights and lamp two, the use of LED as a light source, the surface of the shade coated with a special invisible conductive coating, so even without a wire link, LED lights can also be replaced by sunlight for green planting growth. In this glass lamp is a small circulation system, the inventor said that even without watering and sunshine, relying on the glass lamp, green plant can survive for several years.

Although Splyt Light is a great "potted", but it and many new things, there are some slightly regrettable defects, for example, it changes less, although everyone can be based on personal Like to trim, perhaps the designer can bring more changes in it later, or bring more module shape, color or pattern, so that Splyt Light appears more fullness.


For technology products, modularity in the future may become a very normal existence, since the smart phone can be modular, then some smart home products, naturally you can use the concept of modularity.

 Real Green Lighting Company Limited
A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .


How to choose LED lights?

Home decoration selection of lamps is inevitable, the shape of the lamp needs and decoration style and use of functional coordination. The style and shape of the lamp is benevolent see benevolence, the wise see wisdom of things, do not have to say here. This article mainly tells the average consumer how to choose the right lamps, especially LED lamps, both to meet the needs of the lighting environment, but also to meet the requirements of healthy lighting.

1, LED lights are not as bright as possible

Ordinary consumers easily into a misunderstanding, when a white LED lights and a warm LED lights together, that the white light than the warm tone of the light, mistakenly think that the better white light. In fact, in our long-term residence, stay in the place, should choose 4000K and below the color temperature of the LED lights, which can effectively reduce or avoid the impact of blue light on human health, for the protection of vision also has a very important significance. Figure 1 can be very intuitive display 4000K and below the color temperature.

2, select the harmonic content of less light

Harmonics more professional, ordinary consumers are not easy to understand, when the lights can not determine the harmonic content of more and less. Our AC is a 50Hz sine wave, but due to the use of a large number of electronic products and other non-linear load, resulting in our power or line current is not a pure sine wave, which is mixed with other frequencies of the waveform, the higher the harmonic content, The greater the impact. Harmonics have many kinds of hazards, for the user, the energy consumption increases, the radio equipment will cause interference and so on.

How can we judge harmonics? We can take a semiconductor radio, close to the LED lights, if the radio noise is greater, indicating that the higher the harmonic content of LED lights, the radio interference is also more powerful.


3, to reduce the impact of strobe effect

Strobe effect is also a professional term, that is, in a certain frequency of light irradiation, the observed movement of objects showing a static or different from its actual state of motion. Consumers do not understand. Strobe effect is also due to 50Hz AC caused, then we put 50Hz AC into a higher frequency or become a DC This problem is not resolved? The Indeed, we can take the phone or camera shooting video mode to determine, if the display screen LED lights show more jitter, indicating that strobe is more serious, the human eye will be harmful.

Above the point of view from the popular science LED lights when the tips, I hope you can help, but also hope that you can use the correct lighting,

A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .

LED light bar high current constant current chip NU510-150MA adjustable current

1 Introduction

LED module with high brightness, high luminous efficiency, low cost, easy installation and other features widely used in plastic word, hair

Light and other advertising light source. Traditional LED backlight module commonly used DC12V / 24V power supply, 3/6 LED

Lamp beads plus a current limiting resistor program, the program is low cost, easy to produce, but there are obvious shortcomings:

A: Poor consistency of the module before and after the brightness

Due to the existence of a voltage drop on the wire, the front of the module is relatively bright, the latter gradually darken, although the power supply at both ends of the method can be improved, but the use of both ends of the power supply method will appear at both ends of the middle of the dark phenomenon, And increase the difficulty of construction; especially in the case of large current module, the defect is more prominent.

B: can be connected to a small number of LED modules, short length,

Traditional resistance current limiting module generally in series length of about five meters, and then increase the number of modules need to increase the number of

Source interface; at the same time the difficulty of installation and construction also increased.

C: LED module was ordered to be short

LED module generally work in a sealed environment, cooling difficulties, high working temperature, LED is a current-driven components, and LED VF decreases with the temperature rise, resulting in current limiting resistor voltage rise, the module work The current will increase with the temperature rise, so the temperature will accelerate the LED aging, reduce the LED module life. With the development of technology, LED modules continue to move toward higher brightness and higher current, high current and 24V power supply module market share continues to increase, but in the case of high current and high voltage, resistance current limiting way LED mold Group of the above shortcomings will be more significant.

2 advantage of using NU510

NU510 is a very suitable for LED module applications, low-dropout linear constant current IC, using NU510

The development of the module has the following outstanding advantages:

A, the brightness is highly consistent

With NU510 can ensure that the module between the chip current deviation <± 3%, even in a certain pressure drop range, LED operating current is constant, so the LED module before and after the brightness of the same height.

B: can extend the number of LED modules in series, the installation more convenient

C: can extend the module life

LED module with constant current IC program, LED work in the constant current state, so even if the temperature increases, LED operating current is always constant, there will be no accelerated aging to reduce the life of the problem. When abnormal overheating occurs, the constant current IC also has overheat protection, automatic PWM dimming of the output, reduce the temperature.

3 Taiwan number NU510 function brief

· NU510 is a low differential linear linear constant current driver chip to provide a single channel constant output current, the current output range of 10 ~ 160mA, the current value can be set by an external resistor, 1.6 ~ 16V wide power supply design, , Single output channels, can be used in parallel.

· Easy to drive medium and low power LEDs, using a resistor to control the output current value. (Current output specifications: 10 ~ 160mA)

Low channel cross voltage to improve system efficiency and reduce production costs.

Support high-speed power supply PWM dimming applications.

Support cascade applications to withstand higher voltage fluctuations.

Built-in overheat protection.

NU510 linear constant current IC advantages:

1: Minimum starting voltage (0.4V)

2: current accuracy + -3%.

3: Can set current / fixed current <150MA

4: Characteristic protection function 160 Temperature current is reduced by 50%.

5: encapsulated SOT23-6 / SOP8 / MSOP8.

6: Features, external set leakage protection.

NU510 package SOT23-6 package, SOP-8 package in two forms, the user can choose according to the actual situation, usually 60mA below the SOT23-6 package, 60-150mA using SOP-8 package.
A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .

LED foreign trade how to do?



Driven by the market for efficient energy, predicted by 2020 the size of the lighting market reached 150 billion US dollars. Now LED penetration rate of about 27%, to enhance the space is great, there are analysts expected in the second half of this year, LED lighting will usher in an outbreak. In terms of exports, according to statistics, in 2014, China's semiconductor lighting industry, the overall size reached 35.7 billion yuan, compared with 2576 billion yuan in 2013 increased by 36%, and continue to maintain rapid growth. Faced with this situation, a large number of LED companies have joined the ranks of export, but to do it is difficult. The following is the blessing of foreign trade forum users pascal share of foreign trade experience, there is a certain reference value, looking forward to help do foreign trade LED colleagues friends.



First, identify the target customers



1, OEM customers: Europe and the United States second-line lighting brand



Why is Europe and the United States second-line lighting brand? With the European and world-class brand OEM, seems to be a very good thing, but first-class brand in China there are companies and technical team, have the ability to control the quality of the general factory, so with what they need is an old Honest and hard work, natural reward is limited. Targeting a second-tier brand that does not have a technical team support in China is a more sensible choice, and they need not only a working cooler, but also a supplier that can give them good service support to facilitate their communication And business details, so that the added value will naturally be much higher.



2, brand distributors



Who is the distributor? Europe's channels are generally stores, and specialized dealers. LED optoelectronic products, if it is a store channel, then, generally with building materials stores and hardware stores a little more, or a special lamp dealers. In Europe, the second-tier brands, the general will put their own distributors information on their own website for customers to query, we can get a lot of information. Reuse the GOOGLE search engine (do not ask why I can use Google, you have to find their own way to open) to these distributors information together to search, will get more such a similar dealer. And then through the two sites (www.linkedin.com, www.zoominfo.com), basically you can get some information about key people.



3, brand manager



When the company started, there will be a person to analyze the market, follow the trend of the market, the trend of the entire industry, although not necessarily very professional, but well-informed, business strategy to choose properly, business will step by step open. When the company developed to a certain stage, the establishment of their own factories, choose the need to put the product line. Need to design their own products, this time need to have familiar with the preamble technology, as well as the market to coordinate the relationship between production and research and development, according to the marketing data to develop new product lines and improve the original product.



The company from the initial light belt, gradually to the panel lights, downlights, ceiling lights, lamp. Each new product research and development, are in a certain market research based on the introduction, or the use of fast follow the strategy, or to do functional or structural innovation. The maturity of each product line is the need to get customers on the side of the continuous feedback and engineering continuous improvement.



Follow the footsteps of the customer is true, but in many cases, the customer is a trader, do not know what he wants in the end, for the terminal market positioning is not clear will make the brand image blurred The marketing department is responsible for the collection of competitor product line information. The sales department is responsible for the feedback of customer information. The brand manager is responsible for integrating marketing information and research and development, supply chain, positioning the whole product line, targeting target customers, leading the industry development trend.



Second, the ideal foreign trade marketing team



Employees and companies to integrate, help each other, harvest growth and good remuneration. An advanced foreign trade sales team, the better configuration is as follows: foreign trade manager, e-commerce sector, foreign trade sales department, foreign trade with the single.



Foreign trade manager: overall overall, leading a department, to create a positive culture.



E-commerce department: responsible for SEO promotion and data mining, keyword analysis, market trend analysis, google search methods to explore and the latest and most effective marketing methods of collection.

Foreign trade sales department: by the artist + foreign trade elite composition. Artists are responsible for the B2B platform for the production of high-quality pictures, foreign trade elite is responsible for the production of various product templates, as well as the initial product updates, and inquiry follow-up.



Foreign trade with the single: in accordance with the requirements of foreign trade elite, update the platform, and follow the order has been under the order.



Third, the overall business resources



In the case of foreign trade clerk without sub-regional, the company has much business information, in addition to exhibitors come in, into the database, there is no other business to collect data? Google can search a lot of customers, if you can have a system to enter the exhibition customers into the database, each colleague in the development of a new customer, as long as the customer information into the system, you can know that the customer is not the company's old customers The. Each sales can bring a certain amount of new customer data to the system, six months later, if the customer side there is no sample list, then the customer information automatically transferred to the public customer resource library for other foreign trade business to develop, if other Foreign trade business to develop public customers in the library of customers, the original information entry will have a huge incentive to encourage each sales entry more information, so the formation of a large database. The existing customers are divided into A, B, C, D four file customers, each quarter exchange of C, D file customers, perhaps everyone's sales style is not the same, there is always a sales of the appetite of the customer.



1, exhibition promotion:



Through the world's more influential exhibition to promote our brand, but easy to OEM customers with the regional duplication, leading to deterioration of customer relations. Through the world's leading exhibition site to collect second-tier brand customers information and information, contact with customers.



2, B2B promotion:



Not only the direct source of the customer, but also the latest news of global industry information, tell us which emerging markets in the rise, the customer's attention is what.



Analysis: Where is the core value of a B2B e-commerce platform?



Traffic source: the general B2B platform traffic source is the following: GOOGLE keyword advertising, well-known website display ads, advertising magazines in various industries, around the world to promote the collective brand, their own magazine, SEO optimization and promotion.



Now China's B2B mainstream has four, global resources network, Alibaba, China manufacturing network, global market. I used the platform, there are three, Alibaba, Made in China, the global market. From the use of the situation, Alibaba is undoubtedly the best and most powerful, although the quality of the inquiry varies, but occasionally there will be a big fish, even the most basic 29,800 yuan package, in the absence of art and high quality Factory support, the effect is also very good. Made in China, is entirely soy sauce, hundreds of thousands of packages, almost no inquiry, and inquiry quality is indeed very low. Global market, I also operated for about three months, uploaded two or three hundred products, and a lot of highly competitive keywords I have ranked in the first page, but the number and quality of clicks and inquiries really can not make me Satisfaction; I use GOOGLE search a bit on the global market in the LED strip, strip light, ledpanel, panel light these keywords on the rankings in the google rankings are not in the first three pages, and Alibaba are basically in the first three page. Global resources network, good reputation, not only accumulated a large number of outstanding buyers, and the magazine and the exhibition also do reputation, but the input is indeed high, more than ten million a year package.



Therefore, I strongly recommend the company to try Alibaba's most basic 29800 package. Alibaba why can rise in so many B2B, it is important that, because the absorption of the previous search engine giant Yahoo's technology, so the main search engine to do optimization, there is a considerable accumulation of technology. And Ali years of data and capital accumulation, in the major search engines and magazines on the advertising investment is quite large.



3, magazine promotion:



Through the LED MAGAZINES, LED MAGAZINE JAPAN, and other well-known LED industry at home and abroad, lighting and construction industry magazines to advertise, to get a good promotion, targeted very strong. In the industry's leading magazine to do an exclusive interview and published technical and business articles. Other magazines offer are still in the process of getting. In the LED MAGAZINE above, we saw a lot of peers, such as SIGNCOMPLEX, Ruifeng photoelectric, Rui Zi photoelectric.



4, SEO promotion:



Clever use of keywords and links to promote the entire site in the industry rankings, keyword selection can use GOOGLE ADWORDS, competitors and customer sites to intercept keywords, link promotion can use YAHOO knowledge hall, the industry well-known blog links, Forum link promotion. In the GOOGLE inside search, you can see those who do search engine optimization done better LED company.



5, Chamber of Commerce and Purchasing Mission:



Use their own for the Chinese LED industry market familiar with the situation, the organization CHAMBER OF COMMERCE on LED, the organization of buyers from China to China, while also a share of their own.



6, database mining:



If you search by, you can find a tree. Then the data mining can let you through a tree, to find the whole forest, the forest in a variety of trees have. E-commerce is based on the information technology on the business, but the data is mixed, for the marketing staff, a lot of information is useless, so the need for a variety of algorithms to dig out.



Recommend several of the more common concepts of data mining: analytic hierarchy process, data structure method, data model method, how to use, you have to own to comprehend!

A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .

Warm white LED rope light

Warm white LED rope light is the most popular product in our LED decoration light. Why so many people choose warm white LED rope light? Because warm white make people feel relax and comfortable. So it is also the first choice for kitchen and bedroom decoration.

We have noticed that many cabinets or counters emitting different colors of bright light. It seems more attractive.  

Under-cabinet lighting in the kitchen is a good way to provide additional illumination for the counter top. It also adds task lighting where you need it most. Mounting lights under the cabinet reduces the chances of shadows interfering with the light source. The continuous sources of light allows you to easily prepare meals,make pastries and handle other kitchen tasks. In addition, it creates a cozy nighttime ambiance for the overall look of the kitchen.
 Warm white LED rope light

LED rope lights make under-cabinet lighting affordable and beautiful. We suggested  to decorate under-cabinet lighting with 24V LED rope lights. In particular, warm white LED rope light is more suitable for the cabinet lighting as the light it emits is soft and comfortable which makes people feel warm and sweet.

These lights are very easy for you to install and can be cut or extend at your will. Moreover, it works in a low-voltage settings so you can use at ease with 24V LED rope light under the cabinet or counter. Thus, 24V LED rope light is an ideal choice for you to design the under-cabinet lighting.

For most of people, bedroom is a place where we feel relax and comfortable. So when we decorate the LED rope light in the bedroom ,we must consider which color is the better choice. The color must be warm, full glow that is comfortable and inviting. Not dazzle and depressing.

Warm White LED with color temperature 2300K to 2500K implies a mild golden tint in the white glow. Luminous Warm White LED provides high intensity, evenly distributed illumination. It is the ideal light style light.

Warm white is usually preferred in living spaces such as living rooms, dens, bedrooms.

And Real Green offer the warm white LED is not as orange-yellowy as the incandescent. Our Soft white LED is as close as you can get to incandescent. It is the best choice for our bedroom.

2017年4月12日星期三

How the store design with LED lighting ?


Abstract : In store lighting,three elements of lighting application should mutual integrated,using the concept of this shop in line with the corresponding lighting plan.
Ambient lighting is generally seen in the vicinity of the ceiling or ceiling of the line of sight when looking at the store as a whole. As the lighting under the shelves of goods lighting in the shop is very important.

How the store design with LED lighting ?

Elements of store lighting
First of all, the most essential elements is the ambient lighting,is generally seen in the vicinity of the ceiling or ceiling of the line of sight when looking at the store as a whole.
Maximumly enhance the lighting for overall impression emphasized.
The second is the accent lighting.As the lighting apply under the shelves of goods in the shop also is siginificant.The features of the lighting below the shelf are shown below.The effect of the shelf light up in the photo is easy to see, but also give the whole store to vitality (Three-dimensional sense). Energy-saving also because of it spot illuminate in close range.
The use of the lower shelf lighting way for the goods to provide appropriate lighting, while the use of tube lighting for the goods to provide focused lighting.
And the last elements, is the decoration lighting.Shop to the pursuit of daily life is not, the performance of non-daily luxury.

3 Tips to mention
1.The brightness and the sense of brightness
Generally speaking,however, it is necessary to select the light (light source) corresponding to the product in consideration of the amount of light and the appropriate space bright feeling in the shop (sales, diet).Because the store which is very bright, the space appears to be great, but also to highlight the visibility (actually see and confirm) and induction effect.
2.The relationship with color temperature and brightness.
The store impression depended by color temperature and brightness.Depending on the concept of the store, it is possible to create a personalized store space by taking into account the light distribution. One element can not be ingored,it is the color rendering index.Using a light source with a high color rendering (Ra80 or higher) in the shop is a basic principle, but it is sometimes desirable to use a "glamorous" display method to create some color differences when compared to a fully faithful expression.
3.Light distribution balance
Shops and the retail store or some of the restaurant due to the concepts of different store decoration color or lighting plan (with lamps or appliances selected) has certain characteristics, is not the same. It is necessary to fully grasp the floor, walls, ceiling color and reflectivity, as well as the placement of objects and materials and colors of the device after the lighting plan
The distribution of light characteristics and configuration of different display methods are also different.
A PROFESSIONAL MANUFACTURER OF LED PRODUCTS
We are a Professional OEM/ODM Manufacturer of LED Products,more details information please visit our homepage:www.realgreenled.com or email to :sales@realgreenled.com .